Now we jump into part 2 of the 7-step car-buying process.    In part 1, we discussed helpful resources including c hoice architecture tools like: Definitive Choice and our Auto buying workflow We also went through lenders, lender s, and car data aggregators, plus my book and other content.   As a recommendation, we suggest you first go through the entire process without exploring the details. The important first step to car-buying success is building a mental map of the ent

In today’s presentation , we will introduce part 1 of the car decision process and building confidence.  Naturally … Today’s presentation will soon be followed by part 2. Car buying is surprisingly complex, auto buying has many criteria and deciding what is important to you.   Plus there are 1,000s of potential alternatives and financing questions.   Then, negotiating with the salesperson adds even more spice.   Car buying is one of many important life decisions b enefiting