top of page


Breaking the Bittersweet Symphony: Rewriting Your Relationship with Money
“Cause it's a bittersweet symphony, that's life. Tryna make ends meet, you're a slave to money then you die.” — The Verve, 1997 Few...
Jeff Hulett
Oct 44 min read


The Big Disruption - Navigating NIL, The Transfer Portal, and NCAA Rules
Jeff Hulett interviews Justin Chezem, Head Coach, CNU Men’s Soccer and Scot Cooper, Founder, Matchplay Recruit. We focus on 2 questions:...
Jeff Hulett
Oct 31 min read


Mastering the College Journey: Expert Insights with Lee Norwood of Annapolis College Consulting
Today, I’m excited to interview Lee Norwood, founder of Annapolis College Consulting and a leader in college advising. Lee has worked...
Jeff Hulett
Oct 31 min read


Top 10 Residential Real Estate Investing Tips
Real estate investing remains one of the most powerful paths to long-term wealth creation. At Personal Finance Reimagined (PFR), we...
Jeff Hulett
Oct 22 min read


Building Athlete Financial Well-Being: How PFR and Universities Empower Student-Athletes
Equipping student-athletes with the tools to manage money, plan for life after sports, and turn NIL opportunities into lasting wealth....
Jeff Hulett
Sep 205 min read


Let’s get it started! – The best job decision-making process with Definitive Choice
Getting a great first job is all about forward momentum, energy, and action. This is the success mindset. Successful people work at...
Jeff Hulett
Aug 3010 min read


I had no idea what I wanted to do with my life!
Getting a great first job is all about forward momentum, energy, and action. This is the success mindset. Successful people work at...
Jeff Hulett
Aug 303 min read


How To Think Like A Recruiter!
Today, we are going to take a different kind of decision journey by taking you to the other side of job decision-making. This article...
Jeff Hulett
Aug 305 min read


Student success! Interview with Hadgu Hadgu of James Madison University's Career Center
Hi all - this is Jeff Hulett - I’m a decision confidence builder! I lead Personal Finance Reimagined, a decision-making and financial...
Jeff Hulett
Aug 301 min read


Smarter, Faster, Stronger: A Framework for Everyday Human-AI Partnership
At Personal Finance Reimagined (PFR) , we believe the future belongs to those who learn how to partner with Generative AI (GenAI). Tools...
Jeff Hulett
Aug 305 min read


The 2-for-1 Brain: How Human-AI Learning Creates a Career Superpower
The Race for Talent Has Changed Forever Employers no longer measure value only by degrees, test scores, or polished résumés. Instead,...
Jeff Hulett
Aug 1813 min read


Sitcom Science: A Behavioral Economics Guide to Everyday Biases
In my Behavioral Personal Finance course, I connect behavioral science, economics, and neuroscience to uncover how people really make...
Jeff Hulett
Aug 164 min read


The Matrixing of Education: How GenAI Is Revolutionizing How We Learn
In an era defined by data abundance and rapid technological change, the way we learn — and the skills we prioritize — must evolve. For...
Jeff Hulett
Aug 1210 min read


Building your BATNA and the art and science of negotiation
Some people feel uncomfortable with negotiating. This is unfortunate. Good negotiation leads to better outcomes for all. A good...
Jeff Hulett
Aug 101 min read


Confident job changes and a premortem!
I show you how to make your work performance review a 2-way street — that benefits you as much as your employer. Most importantly, it...
Jeff Hulett
Aug 102 min read


Change is NOT a failure and other job change attitudes
We explore the job change process and tools. But first, we kick off by addressing attitudes that may hold you back. Change is NOT a...
Jeff Hulett
Aug 101 min read


Bureau of Labor Statistics: A Flawed Map—But One Everyone Needs to Navigate the Future
When we talk about preparing young people for life after high school, data can be either a compass or a mirage. At Personal Finance...
Jeff Hulett
Aug 25 min read


From Friction to Freedom: Top 10 Sludge Busters for Smarter Financial Choices
What Is Sludge—and Why You Must Eliminate It In the world of Personal Finance Reimagined (PFR) , we believe confident decisions are the...
Jeff Hulett
Jul 305 min read


Lessons from Inside the Banking Machine: Using Banking Insights to Help People Choose Better in a Noisy World
A Personal Finance Reimagined Origin Story This article is a personal and professional retrospective from Jeff Hulett, a career banker,...
Jeff Hulett
Jul 3010 min read


Investing for the Long Run: A Conversation with Luke Avery on Habits, Strategy, and Building Wealth from the Start
If you’re in your 20s or 30s, the world of investing can feel like a minefield: conflicting advice, daily market swings, and a growing...
Jeff Hulett
Jun 303 min read
bottom of page