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Optimizing Personal Finance Decisions: Budgets, Credit, and Investing
Credit Personal finance decisions permeate our daily lives. From budgeting and saving to investing and retirement planning, the choices...

Jara Jones
May 8, 20248 min read


Effective mentorship -- by teaching decision-making
The trouble and triumph of reaching the brain through the ears “If you give a man a fish, you feed him for a day. If you teach a man to...
Jeff Hulett
Aug 27, 202318 min read


A great Will Smith movie shows the power of cognitive bias in decision making
The movie Focus and exploring anchoring bias. Anchoring bias is one of our big decision-making cognitive biases. The “Big 5” decision...
Jeff Hulett
Jun 8, 20233 min read


Top 6 reasons why Personal Finance success starts with choice architecture
Americans are struggling with long-term financial security.
Jeff Hulett
Feb 5, 202314 min read


Zoom out! A time-tested approach for investing in challenging markets
It is tough watching your stock portfolio go down. The answer is - then don't watch your portfolio day to day! - ZOOM OUT!
Jeff Hulett
Dec 8, 20229 min read


Budgeting like a stoic
The budgeting mindset is the foundation for building your financial life.
Jeff Hulett
Nov 16, 202225 min read


Assessing value like Warren Buffett: Price is what you pay, value is what you get
We want to truly understand and achieve “value” from the things in our lives.
Jeff Hulett
Oct 21, 20227 min read


Dreams are a window to our memories and healthy thinking
To understand dreams, we need to explore why we sleep. As building blocks for why we sleep, we need to start with how we think.
Jeff Hulett
Sep 14, 202218 min read


How gambling and confidence games teach effective decision-making habits
Gambling and confidence games are a teacher. Seeking mastery in probability and human nature are the success habits for the game of life.
Jeff Hulett
Sep 1, 20229 min read


Great decision-making and how confidence changes the game
The best decisions and successful decision implementation are outcomes signaled, encouraged, and empowered by confidence.
Jeff Hulett
Aug 23, 202218 min read


Making the best home-buying decision
Buying a home is a big deal. Home buying confidence occurs based on the belief we made a good home buying decision.
Jeff Hulett
Jun 21, 202213 min read


Why buying a car is so similar to buying a private college education
First, I recognize comparing the not always savory car sales process to the hallowed college and university enrollment decision may seem...
Jeff Hulett
Mar 12, 20226 min read


Choose a great investment advisor: Human vs. Robo
The Stoic's Arbitrage is a long-term value creation approach that can be worth many millions.
Jeff Hulett
Aug 27, 20217 min read


Anatomy of a "pump and dump" scheme
Don’t be on the wrong side of a pump and dump scheme .... and the right side is akin to catching a falling!
Jeff Hulett
Feb 23, 20212 min read


The College Decision - Framework and tools for investing in your future
This article helps you make the high risk and high return college decision.
Jeff Hulett
Feb 3, 202114 min read


The Time Value of Money Benefits the Young
The more you understand how your brain is wired, the better equipped you will be to overcome cognitive biases and build wealth.
Jeff Hulett
Nov 17, 20206 min read
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