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The $9 Million Fallacy: Why You Should Stop Trying to Time the Real Estate Market
Brad Cohen is a seasoned real estate investor and business owner. He regularly mentors students in my Behavioral Personal Finance class at James Madison University. Brad shares his experience and wisdom with a spirited, grounded authority. One of my favorite nuggets from his sessions is this: “The key to building wealth isn't timing the market; it’s time in the market.” To the uninitiated, this sounds like a sales pitch designed to nudge a hesitant buyer into a contract. At P
Jeff Hulett
13 hours ago4 min read
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