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Industrial Grade Accountability: Lessons from the Behavioral Finance Classroom
Behavioral economists such as Richard Thaler and Daniel Kahneman identified a concept both intuitive and profound: individuals frequently prioritize immediate gratification over long-term benefit. Behavioral economists suggest our default wiring overweighs the present compared to future benefits. This neurological reality suggests humans struggle to sustain the discipline required for a prosperous tomorrow (Kahneman, 2011). For instance, enjoying a fun dinner with friends act
Jeff Hulett
3 hours ago3 min read
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